Progressive is an multi-product insurance provider.
GOAL: Become a destination insurer and motivate a bundling mindset.
JANUARY 2022 - AUGUST 2022
My Role: user research, product ideation, user flows, information architecture, wireframing, prototyping
Tools: Figjam, Figma
Deliverable: High Fidelity Prototype
BACKGROUND
All of us will need insurance at one point or another to protect us in different aspects of our life. Progressive, a leading insurance provider in the United States, wants to provide a comprehensive protective experience for customers, so how might we motivate customers to engage in a holistic bundling experience?
OVERVIEW
A reimagined insurance experience with personalized and timely interventions.
What do you do?
Take a minute to write an introduction that is short, sweet, and to the point. If you sell something, use this space to describe it in detail and tell us why we should make a purchase. Tap into your creativity. You’ve got this.
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